Those who have followed my web endeavors from the beginning are well aware of my association with the legendary Mexican psychedelic rock band Los Dug Dug's, and boy oh boy, have we come a long way. It seems that the website I created for the band in the late '90s is now considered a pioneering moment in the history of Mexican rock on the web, as the first serious site created for a Mexican band. And it is further being cited as the work that put Los Dug Dug's on the map of world-acclaimed psych bands and ultimately fueled a current wave of renewed interest. This wave has already led to the main Dug Dug himself, Armando Nava, setting up headquarters north of the border and playing a number of shows in the States, including several psych music festivals. Their presence on the web in recent years has been maintained by Jose Pena, a promoter in Mexico City who took over from me in 2013 and has done an absolutely amazing job, creating the official Dug Dug's online fan club La Gente on Facebook. Since its inception it has become a massive memorabilia archive of such size and depth it leaves me almost completely speechless.
Armando and his rotating lineup of new Dug Dug's (who sometimes still include members who played on classic albums like the almighty "Smog") played several shows both in Mexico and America and were planning more Stateside dates last year, but... (Nope, let's not even go there!) But now that life is returning to normal again, they're already gearing up to begin playing live again this year, starting with a July 31st show in Las Vegas and an appearance at the Huichica psych festival in Sonoma, California in mid-October. In the meantime, Armando has returned to work on a forthcoming documentary about his life and his band. It has already been in production for a couple of years, but this year the operation has officially shifted into triple-overdrive. And on the second weekend in June, Armando and his director Miguel Guerrero took it to the streets of New York and New Jersey, personally inviting yours truly to join them all-expenses-paid to appear and be interviewed in the documentary. How could I have possibly said no, especially since I hadn't set foot in my homeland in well over a decade?
They said it would only be a two-day shoot, but I talked them into putting me up in Brooklyn for six days -- June 11 to 16 -- so I could mix business with pleasure, not to mention make it into a very sentimental journey home, about which I will say more later. I gotta admit I was nervous and anxious as hell going in. I intially worried, as did a few loved ones, that the whole thing would turn out to be an ungodly mess and I'd wind up stranded. It didn't help matters any that they hadn't finalized my lodging arrangements until mere hours before my flight, with a simple promise that "the keys are in the mailbox out front." It wasn't for fear of flying that I was scared shitless to board that plane. But as the flight took off I thought, "Wait a minute! This is Armando we're talking about. I may not know these other people but I do know him, and I know he definitely wouldn't steer me wrong."
That was just the thought I needed to get me through the flight, and four and a half hours and two buses later I finally found the address of the place I was staying, relieved to find the keys were indeed in its mailbox. I keyed my way in to a large, lovely room with an actual bed in it, then waited nervously for my temporary roommate to emerge from the shower, hoping she'd be nice. I was beyond relieved when a beautiful young lady named Jessica finally came out and immediately commenced to being incredibly cool and laid back with me, telling me to make myself right at home and slipping me the Wifi password in the process. "Just one rule," she told me, "no loud music. Other than that, you're good." I took this to be a very good omen indeed.
Later that day, Armando and Miguel arrived from San Francisco and they hooked up with Issel Campos, the simply glamorous bright red-haired producer of the Dug Dug's doc. I figured on getting to see them that night, but they claimed they'd get in too late and be too tired. The next morning my Facebook feed revealed a shot of them drinking Tecate in a bar the night before, which honestly seemed a bit suspect at the time, but I was soon to learn this was part of the plan, for when it came time to report to the shoot two days later, well... I literally walked right smack dab into the middle of it. The cameras were already rolling when I entered La Loncheria in Bushwick and walked straight into the path of Armando Nava himself. And then I realized why they'd kept him from me until then -- they wanted the exact moment of our face-to-face reunion in the film to be completely authentic, real and unstaged.
It was perfectly natural for me to snap right into my role. Quickly seizing the moment, I told Armando he still looked the same as he did on his vintage album covers, then noticed he had a freshly-opened bottle of Sidral Mundet in front of him, and told him of my obsession with Mexican soda (which is always made with sugar and comes in many exotic flavors). Armando invited me to have one with him and at that moment the director yelled "Cut!" The reunion scene was in the can in one unrehearsed take, and cast and crew immediately retreated to the back of the restaurant for a full-fledged Dug Dug's dinner party with the main Dug himself playing host!
I had the most amazing time eating La Loncheria's absolutely killer food while reconnecting with Armando, hanging out in person at last with Miguel and Issel, and finally meeting Eric Zolov, author of the definitive history of Mexican counterculture, "Refried Elvis," a book I've admired for years. The whole crew was as saintly to me as Sr. Nava himself and the whole affair melted into one dream world smack in the midst of Brooklyn. And all the stars aligned as this once seemingly most uncertain and haphazardly arranged of situations became one smooth operation from top to bottom. After four dizzying hours of eating, drinking and talking with Armando and crew, I floated back to my crash pad on air and my temporary roommate Jessica actually invited me back out for a drink! I said "Sure, but can I rest a bit first?" and then promptly passed out from exhaustion. But I wouldn't have minded a friendly night out with her -- I wondered if she actually thought I was some indie film star!
The next day I met up with Armando and his crew again, this time at a pub known as Bizarre Bar. It was here that I saw firsthand just how rock docs are REALLY made. If you think they just roll the cameras and let the subject ad-lib his way through the interview, you're only partially right. As I already knew going in from having worked as a movie extra in the late '90s, they don't fuck around when making a film. It involves quite a bit of time setting up and waiting around for them to get everything exactly right. And yes, just as with a regularly scripted film, your interview is subject to breaks in the action, often in mid-sentence, which in turn requires you to do several takes of many of your answers. (This raw footage of Mick Ronson's last interview before his death is a good example of what a typical rock doc shoot is generally like.)
Still, I guess having to redo some of my answers was good in the end, for I made an effort to do it better each take, just as if I was acting. Armando sat quietly in a corner through it all, watching me speak and taking mental notes, until I played the last scene directly to him. And once again the whole crew was amazing. They were just the kind of laid-back, easygoing people who leave you with the impression you've known them before, even though you've just met them. 'Tis pity I only got to spend two days with Armando and his wonderful friends, and just writing this makes me wish we could all meet back at La Loncheria. It's my sincere hope that I cross paths with them again, and I can't thank Miguel, Issel and all the rest enough for making this trip into a dream come true for me. They are very special people on a very special mission to give Los Dug Dug's the recognition they truly deserve, and I can't wait to see the final results.
My work on the documentary was complete, but with almost two days left before my flight back to Orlando I now had a second mission to accomplish, one which involved boarding a bus back to my hometown of Elmwood Park, NJ. After a very surrealistic walk around the town noting its drastic changes (including the utterly sobering sight of my beloved old corner store replaced by a friggin' Allstate office) and surprising my all-time favorite former next-door neighbor Kitty, now all of 104 years old and still sharp as a tack -- move over, Betty White!!! -- I met up with Mr. Mark DeAngelis a.k.a. Jet Screamer, my ex-partner in Living Guitars. We had a great lunch at Pizza Town, my favorite hometown pizza place that's been around since 1958 and hasn't changed a bit, and then proceeded to Bloomfield and Jet's home studio (which, sadly, is now being sold from under him).
One thing quickly led to another and soon we both had guitars in our hands and were jamming together for the first time in 30 years, a very special and historic moment for both of us indeed. I'll say no more about that at this time (draw your own conclusions you fanboys), but I will say that Jet is still the same cool and crazy tech wizard I knew back in the day, perhaps even more so, and he still has that same old Guild axe he played in Living Guitars. We drank barley tea, talked about the old and the new, went over Jet's amazing collection of gear, and then Jet drove me back to my bus in Elmwood Park... but we didn't leave before I took him to my favorite local hot dog joint, River View East! Thusly, I successfully accomplished my planned feat of eating at BOTH of my favorite hometown eateries on the same day! It was another amazing day and just as with the day of my reunion with Armando, I floated on air back to Bushwick to spend one final night at my temporary HQs. And once again, I found myself quite reluctant to board the plane... but for very different reasons this time!
Six days back in NYC wasn't nearly enough time to see very many old friends. But the few I did get to see were just as wonderful as they've always been. In addition to Armando and Jet, I also touched base with Sari of the Gamma Rays (one of the greatest female rock & roll bands EVER) and psychedelic legend (in more ways than one) Dino Sorbello, who still has his old flat on East 6th Street -- and it still looks exactly the same! I only wish I could've seen so many more of my old-school chums, but there's always next time... and I'm thinking there may well have to be one.
My story wouldn't be complete without some observations about New York and New Jersey in general after having seen 'em for the first time in many, many years. First and foremost, Williamsburg was a far bigger nightmare to experience firsthand than it was to even hear about, and no level of advance warning could've prepared me for the viciously soul-crushing horror of seeing once-peaceful Bedford Avenue's transformation into Brooklyn's answer to downtown Disney in person. Greenwich Village was equally as painful to see again for the most part -- St. Marks Place now looks like a nuclear bomb hit it, and I deliberately avoided walking past Varvatos, er, I mean the former CBGB location.
But the NYC of old isn't completely dead -- you just have to know where to look for it. To that end, it is thanks to my weeklong residence there that I found that old-school city vibe still in effect in Bushwick, which still has salsa sounds coming from passing cars and bodegas on every other corner, graffiti all over the place and a strong artist presence -- in short, the NYC I remember. I grew to like Bushwick very much during my stay, and I greatly enjoyed filming there and visiting the new Rubulad location and watching the sun rise from the big old cemetery they put me up right across the street from. Across the Hudson, more modern culture shock awaited me, especially in places like the Meadowlands (now a huge upscale shopping mall) and my hometown, but New Jersey still has places I remember, and of course Jet lives there now!
One very major nostalgic payoff for me came in the form of hometown food. Many places I used to eat at regularly are still there and still serving great grub to this day, like Pizza Town and River View East in ol' Elmwood Park, and San Loco in the East Village and Anna Maria's pizza in Williamsburg. The local pizza in general remains second to none and even my one go-to spot for the stuff in Orlando, good though it is, still couldn't hold a candle to it. And yes, there was a White Castle within walking distance of my temporary HQs... with only one person ahead of me in line! (Take THAT, O-Town!)
Oh yeah, and one more thing... I'm not gonna lie, I definitely took some advantage of NY & NJ's recently revised laws regarding a certain (cough, cough) recreational activity during my stay. Suffice it to say the whole goshdarn city smells like one big party now...
All in all, this trip couldn't possibly have come at a better time. These last two years of my life have been extremely difficult for me. Between the deaths of multiple family members and friends and the recent state of the world, I was still in the midst of a deep depression when Armando and Miguel first hit me up to do this thing. Reconnecting with my homeland, participating in the Dug Dug's documentary project, and spending time with friends both old and new was exactly the sort of healing I needed at this time, and may very well have saved my life. It's pure joy to feel alive and inspired once more in the wake of this incredible adventure, and now that I'm feeling so much better, I also feel more creative than ever before.
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And so once again to Miguel & Issel, Eric, Tania and the rest of the crew, Jet, Sari, Dino, Jessica & Teresa who kindly lent me their space, and most of all my dearest friend and most amazing human being Armando Nava, I thank all of you more than you will ever, ever know. May we all meet again, and may I return someday very soon and see the many old friends I still wish to meet with again, and make more new ones as I go.
And last, but definitely not least, I am filled with pride and honor to conclude this post by announcing that nearly a quarter century after I launched El Mundo Loco De Los Dug Dug's on the web, the band's very own site LOSDUGDUGS.COM is now online. And dear readers, may I gently suggest you call/text the phone number posted on the site sometime. You never know who might answer...
(And click here for the full gallery of photos from my trip!)
So, we need to see that Rock & Roll Tale... Armando Nava Is an hystoric hero as you know. Thank's for this job.
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